Case study: esure cuts call center fraud by 40% with iovation

Just like other UK insurers today, esure gets the majority of its new policy applications through insurance aggregation websites. However, the rise of digital applications for insurance policies has brought with it an increasing number of bad policies.

With fraudsters able to bypass esure’s secure website, some were able to exploit a ‘call center loophole’, which allowed them to create separate policies using the same device, as new customers received documents via email.

As a result, esure collaborated with iovation to combat the fraudsters by changing its e-fulfillment policy and implementing an omni-channel solution.

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