Technology Trends

1161 whitepapers and resources

Technology Trends

The customer in control

At an exclusive roundtable, executives from leading insurance providers discussed the results of an independent survey, where 2000 consumers highlighted their experience with insurance companies. This report sheds light on the changing nature of insurance and how to build deeper customer engagement.

Global consumer insurance insights

Based on feedback from 2,000 insurance consumers from around the world, this whitepaper sheds light on what P&C insurers are doing well, consumer buying preferences and five central calls to action for the insurance market to take in 2022.

A new playbook for chief marketing officers

Organisations are now aware of just how integral marketing is to business and how much broader the CMO remit has become. But do marketing functions have the capacity to deliver results? This report focuses on the future of marketing and why CMOs should enable real time marketing to drive growth.