Webinar: Digital insurance - Leveraging customer journeys for better business results

Insurers are increasingly challenged by rapidly evolving customer expectations, an ever more competitive landscape and new, emerging ecosystems. In this webinar, Oliwia Berdak (Forrester Research) and Martin Spengler (Appway) explain how insurers can engage more regularly with their customers, create an emotional bond with them, and thereby defend their business against external disruptors.

By watching this webinar, you will learn how customer journeys can become part of your design and delivery process; how you can begin your digitalisation effort; and the challenges in execution you need to be aware of.