Expertise from A-Z: Better use of data

With significant amounts of data available to insurers and intelligent rating systems expanding the size and types of business risk that electronic trading can be used for, it is now becoming easier for brokers to use and place business online – if only they were aware of it. Therefore, insurers have a key role to play in increasing awareness, myth busting and putting brokers in the driving seat.

This article studies the opportunities available for brokers to better utilise e-trading platforms to place SME risks and tackles misconceptions about e-trading platforms threatening the future of the broking profession.