Beyond pay and claim: Building profitable relationships in insurance through added value benefits

Collinson surveyed over 2,000 consumers who’ve bought or renewed travel, car or home insurance in the past 12 months in the UK. With a focus on product innovation, discover how added value benefits can be used to drive profitability across different demographics and products.

The research covers:
• The influence of added value benefits.
• Differences between generations.
• What types of benefits to offer.