Meeting market challenges with education and flexible software

Santam Insurance is the largest general insurance group in Africa, with 22 per cent market share in South Africa. It offers personal, commercial, corporate, specialist, and agricultural insurance to the South African and Namibian markets, and is part of the Sanlam Group that also includes direct insurer MiWay, wholesale reinsurance provider Santam Re, niche insurer Santam Specialist business, and Sanlam Emerging Markets.

To gain more control over rating and pricing, and reduce excessive risk exposure, Santam invested in Guidewire's software solutions. This case study focuses on the software's impact upon Santam's performance.

Topics covered:
• Serving the world in one country.
• Meeting market challenges with education and flexible software.
• Improving underwriting and risk management.
• Equipping brokers with a unified, easy-to-use system for selling products and serving customers
• Reaching granular market segments in new territories.