Roundtable customer retention: Holding on to customers in the aggregator age

A decade after they appeared on the personal lines scene, price comparison sites are still demonised by many industry players for damaging retention levels and encouraging customer churn. But as the aggregator sector matures, is it time for the insurance industry to address some of its issues and learn how to keep hold of customers better?

Post brought together 12 senior industry figures in conjunction with sponsors Pegasystems and Capgemini to discuss how the industry is harnessing technology to build more sustainable business models and see what lessons can be learnt from other industries' responses to the presence of aggregators.